iSnare & Article Marketing

Send Your Articles to Hundreds of Sites With Just One Click On iSnare!

I’d like to point out to you a useful site called iSnare. The article distribution site  iSnare enables you to submit one article to hundreds of article sites for a very low maximum cost of around $2 per article. If you purchase higher distribution credits from iSnare the amount of articles you can distribute increases and the price per article reduces.

Thousands of guides have been written on Article Marketing. There are as many strategies and ways to do it as there are trees in a forest. I’ll answer a few questions you have below, I just wanted to introduce you to iSnare’s article distribution service first.

Why Might You Want Do Article Marketing?

Sharing articles is a good way to get links back to your site and also an effective strategy to establish your expertise in your field. By publishing  “helpful tip’s” articles to specific sites, variously called article banks, article directories, ezines etc you gain in two major ways.

Your Signature – Name, URL and Anchor Text

A standard article has a title, a subtitle, a summary, the text of the article and what is generally called the signature. It is the signature area that gives you the most benefit. This is where you can declare yourself the author of the article, you can link back to your site with your site’s url and you can enter  anchor text for the url to target specific keywords.

If anchor text is the only html you ever learn, it’s the most important piece to use.

This is an example signature – (minus the pic) – it’s a like a very low key ad.

The author of this article, Brad Pitt is a renowned actor and is often referred to as the sexiest male lead in movies. Read more about Brad Pitt by visiting…

Brad Pitt – Sexiest Man On the Planet

(The text above is  fictional except for the sexy bit!)

Now visit the top article site online Ezine Articles and examine a few article author signatures.  They are short and highly relevant and they almost all have a clickable hyperlink ( a blue link you click on to visit a website).

But they are not all web addresses with the http or www in front of a domain name, they are far more often relevant keywords that people are trying to rank for in search engine results. These keywords are called anchor text. Click on that link to visit wikipedia and it will give you the html code you need.

Establishing Your Expert Status

The second benefit of article marketing is fourfold.

1. A quality article shows people you “know what you are talking about”.
2. A quality article acts as a signpost and directs traffic to your website.
3. A quality article on an high ranking site appears in search results.
4. A quality article can be republished on other people’s websites

Did you notice that I am emphasizing “A Quality Article”. This is because it’s a complete waste of time to submit an article is that is not of high quality.

An unchanged PLR article will not be accepted for publication.  A bad article can damage your reputation. A poor article will not be read right through to the signature. Articles that are not read don’t stay indexed long and will not appear in search results or be republished.

So don’t waste your time on article marketing unless you intend to submit original articles that do give helpful tips to establish your expertise.

Article Marketing & Duplicate Content Issue

Getting back to iSnare and article marketing there is one more issue to tackle. When multiple articles that are exactly the same are online, search engines “hide” some – you may have seen a link on Google for “similar results”.

This has led to many discussions about the benefits of submitting the same article to multiple directories. It is certainly true that articles that are at least 30% unique are better but there are only so many hours in a day!

So far as I can gather the best strategy is to write 10 unique articles to start with. The best one should be on your site. Two should go to high rank article directories such as Ezine Articles or Go Articles and one perhaps to a site like Squidoo or Hubpages. The other six mass submit to an article distribution service such as iSnare.

That way you get the all the benefits. Your duplicate articles will still be read and republished and give you backlinks from article directories and that is why article marketing is so useful. So go check out iSnare…

Click To Send Your Quality Articles to Hundreds of Sites With iSnare!

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